E-Cell IIT (BHU) Varanasi's Weekly Newsletter

Share this post
2️⃣+3️⃣+5️⃣+7️⃣=1️⃣7️⃣ Prime
ecelliitbhu.substack.com

2️⃣+3️⃣+5️⃣+7️⃣=1️⃣7️⃣ Prime

E-Cell IIT BHU's Weekly Newsletter

E-Cell IIT BHU
May 17
6
Share this post
2️⃣+3️⃣+5️⃣+7️⃣=1️⃣7️⃣ Prime
ecelliitbhu.substack.com

Hello, Beings of the Universe!👾

With Madness all around the multiverse,🧑‍🚀 you don’t need Darkhold 📔 to make sense of everything. We are here to explore multiple dimensions of the Startup Space 🚀 this week in the 17th edition of our weekly newsletter.


#primetime

Swiggy Acquires Dineout To Take On Zomato’s Dine-In Biz!! 🍽

Food delivery giant Swiggy is ready to enter the dine-in business by acquiring Dineout, a dining and online restaurant table booking service platform. The deal is expected to be valued between $150 Mn and $200 Mn.💰

  • Dineout brings over 50,000 restaurant partners to Swiggy, but the move is also likely to get Dineout to Swiggy-operating geographies.🥡

  • SteppinOut (Acquired by Dineout) will enable Swiggy to host multiple types of offline events ranging from food festivals, night markets, stand-up comedy events, and movie nights, among others. 👯

With Dineout’s acquisition, Swiggy is set to take on Zomato’s dine-in business, bringing dining reservations to its suite of offerings, which were once Zomato’s core business.🍴


#whatsthisword

A/B testing

A/B testing compares two variants of something that will perform more effectively in the market. These variations, called 🅰️ and 🅱️, are displayed randomly to the different users of the startup. Some will see version 🅰️, and the remaining portion will see version 🅱️.

This strategy is commonly used by marketing and advertising professionals 📢, who show multiple versions of an ad, marketing email, or web page to randomly selected users and then analyze the results.📈


#quotethis

“There is nothing quite so useless, as doing with great efficiency, something that should not be done at all.”

― Peter F. Drucker


#weeklyspecial

How to effectively evaluate startup/product ideas? 💡

One of the core functions of a founder is to make sure that the team 🧑‍💼 is working on the next most valuable thing. Knowing the most valuable thing to work on is not an intuition-based determination.

The Risk Exploration Framework ✅

The following matrix sets a framework with some questions that will help you systematically attack startup/product ideas. This matrix combines some elements of the Socratic method of questioning and Marty Cagan’s four types of product discovery risks.📊


#youtubebinge

Netflix has thousands of videos to choose from for a night (or day) of marathon watching.📼 The problem is: how do you pick what to watch? It can be daunting searching through various titles, so much so that you may skip watching anything altogether. 📽️

Netflix tries to make it easier to pick titles through the personalization of their site—including the thumbnails you’ll see for every piece of content in their catalog. 🎞️ Watch A/B Testing application in actual business application.


#tweetworthreading
Twitter avatar for @GergelyOroszGergely Orosz @GergelyOrosz
The worst product and engineering directors/executives I’ve worked with or observed shared this one thing: They refused to write their strategy and goals down and share it. Instead, they kept changing it on the go. Not writing down was a strategy to avoid accountability.

May 1st 2022

301 Retweets2,722 Likes

That’s all for this week, folks! Stay tuned for more fun stories and interesting news from the startup world. Until we meet again.

Goodbye👋👋, Happy reading 📖

Share this post
2️⃣+3️⃣+5️⃣+7️⃣=1️⃣7️⃣ Prime
ecelliitbhu.substack.com
TopNew

No posts

Ready for more?

© 2022 E-Cell IIT BHU
Privacy ∙ Terms ∙ Collection notice
Publish on Substack Get the app
Substack is the home for great writing